#RealLifeLove - Speed-Dating Campaign

Client: Hutchison Drei Austria

Type: 360° Campaign Concept

Project Year: 2024

In a world ruled by dating apps, #RealLifeLove by Drei brought authentic connections back.

This exclusive speed-dating event for Drei customers aged 21–35 created genuine, face-to-face moments — no filters, no algorithms. A video series captured real impressions and emotions, highlighting the joy of offline dating. Targeted social media advertising helped build awareness of the exclusive event and its raffle among the intended audience.

*This project was developed in my role as Marketing Manager at a social media agency, focusing on campaign concepts for the following year. Visuals presented in German for local relevance.

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