franklyn. Social Media Content Strategy

Developed and wrote social media content for franklyn., a premium mobile accessories brand. The 2022 Content Strategy highlighted the brand’s commitment to sustainability and modern, masculine design, centered around the launch of two vegan leather phone cases.

Created minimal, keyword-driven captions, product launch content and influencer collaborations to engage audiences across social platforms. Emphasized eco-friendly materials, vegan craftsmanship, and free delivery across Spain to increase brand visibility and drive sales.

*This project was developed as part of a university course.